Creating an impact
Our insights and innovation processes make sure we always target the right audience with the right message at the right time – to create the best possible impact!
We secure ROI for our clients through PR, marketing, events, sales calls, marketing campaigns, fam trips, influencer activations, social media content and much more.
And we always monitor and report the results – also when clients don’t ask us to do so!
Creating an impact
Our insights and innovation processes make sure we always target the right audience with the right message at the right time – to create the best possible impact!
We secure ROI for our clients through PR, marketing, events, sales calls, marketing campaigns, fam trips, influencer activations, social media content and much more.
And we always monitor and report the results – also when clients don’t ask us to do so!
Our method
Measuring the impact of PR and marketing campaigns is essential to understand their performance and ensure a good ROI.
Insight is the first step where we gather data and insights about the target audience and industry to identify strengths, weaknesses, opportunities, and threats. Innovate is the next step where we use our expertise and creativity to develop effective campaigns tailored to the unique needs of the brand.
Finally, we use our expertise to execute the campaigns in a professional way that creates the desired Impact. We use various metrics to evaluate their effectiveness and identify areas for improvement. Our three-step approach is designed to provide a comprehensive and effective method of measuring the impact of the projects we work with.
Services
Some of our most impactful cases
Coop marketing campaign with 6 trade partners to promote Japan in the Nordics
Read more
Inspirational sampling events to encourage Danes to eat Irish lamb
Read more
Virtual Door: Influencer Campaign focusing on trust and origin
Read more
Culinary Campaign: Four Nordic foodies create cookbook inspired by the food scene in Dubai
Read moreIMPACT
Recent news
Contact the impact team
Jens Juliussen
Travel Trade & Marketing Director
Overall responsible for travel trade projects. Has a strong network and 25+ years of experience within the Nordic travel industry, which we benefit from through product development, constant improvements, and partnerships for our clients.
Helle Jakobsen
Lifestyle PR, Social & Content Director
Making sure we create great results and exploit potentials for our lifestyle clients. Experienced communication expert with a keen eye for project management. Broad network of media, influencers and stakeholders thanks to +10 years in business.
Christina Holm Hansen
Travel PR, Social & Content Director
Overseeing all travel PR activities. Skillful communication expert with a talent for balancing effective time management with not missing the important details. Follows trends and tendencies and is great at spotting new contacts and opportunities in the Nordic media landscape.