CASES
Projects we're proud of
Our clients trust us to create great results. And we don’t want to just meet our clients’ expectations; we strive to exceed them!
Here’s some of our best work.
Lifestyle
Travel
Influencer partnership: Ireland and Fjällräven
On behalf of our client Tourism Ireland, Related recently initiated an influencer and brand partnership involving the well-known Danish influencer Emily Salomon.
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Travel
Bringing Nordic travelers closer to Dubai
On behalf of our client Dubai Tourism and Commerce Marketing, we set up a major digital campaign in collaboration with Nordic Tour operator TUI named ‘’Closer to the Sun” across all four Nordic countries.
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Travel
A gastronomic kick-off: Singapore Street Food Festival
Related was in charge of getting the most out of this great opportunity to kick start Singapore Tourism Board’s new focus on the Scandinavian market.
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Travel
Broadcast TV: Masterchef in Flanders
On behalf of VISITFLANDERS, Related pitched, negotiated and arranged for a TV crew to film in Flanders (Northern Belgium) for the popular Swedish food tv-show MasterChef.
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Travel
Broadcast TV: Pernillas Värld experiencing Dubai
As PR representative for Dubai Tourism, Related pitched Dubai as a destination for the popular TV program called Wahlgrens Värld (Wahlgren’s World) on Channel 5.
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Travel
Partnership with Norwegian: Radio PR campaign promoting Las Vegas
To increase awareness of Las Vegas in Sweden, Related teamed up with airline Norwegian and Swedish morning radio show Rix Morronzoo for a joint radio campaign
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Travel
Partnership with spotlight on Africa road show for Kenya Tourism Board
As representatives for Kenya Tourism Board, Related partnered with the organizers of Spotlight on Africa in 2016 and initiated and developed a partnership giving KTB and its partners additional attention at the four shows.
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Travel
Uncovering potential and go-to-market strategy for Macao
For Macao Government Tourism Office (MGTO), Related got the task for uncover Macao’s potential as a travel destination within the Nordic market. Related therefore used the Travellyze concept, with the yearly Nordic quantitative survey, and then added specific Macao questions – to be able to combine the Macao destination profile with the Nordic traveler …
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Travel
Branding concept and PR strategy for VisitGudenaa
Related was assigned the task of creating a new branding concept, including logo, visual identity, brand film and supporting marketing materials for VisitGudenaa.
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Travel
New branding platform for Enjoy Limfjorden
Related developed a new branding concept for Enjoy Limfjorden; a partnership between four municipalities by the Danish fjord Limfjorden.
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Blog
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