CASES
Projects we're proud of
Our clients trust us to create great results. And we don’t want to just meet our clients’ expectations; we strive to exceed them!
Here’s some of our best work.
Lifestyle
Travel
Culinary Campaign: Four Nordic foodies create cookbook inspired by the food scene in Dubai
To put focus on the culinary side of Dubai, we created and executed a major campaign with Dubai Department of Economy and Tourism. The campaign focused on a cookbook inspired by Dubai’s diverse food scene created specific for the campaign by a series of food influencers. The campaign was two folded: first, we invited …
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Travel
Workshop for Indian region Kerala in Stockholm
About the case With the aim to create a platform where suppliers from the Indian region of Kerala could meet and engage with the Swedish travel trade, Related was tasked with the organization of a workshop. After having been briefed on the needs and wishes of the client, our dedicated trade team presented an event …
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Lifestyle
Travel
Creative Travel Kit: Creating Synergy Effects Between Travel and Lifestyle Clients
At Related, we continuously work to make use of the synergy effects that present themselves between our lifestyle and travel clients. One example is when we connect influencers, who travel on behalf of our destination clients, with travel-related products from our tech clients. Headphones are a must on long, boring plane rides – either …
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Lifestyle
Travel
Michelin chef book launch to celebrate Irish food culture
In the week of St. Patrick’s Day, two of our clients – one food client and one travel client – joined forces across Related’s lifestyle and travel categories to celebrate the rich and versatile Irish cuisine. Tourism Ireland (the official Irish tourism board) and Bord Bia (Irish Food Board) did so with an event hosted …
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Travel
Cycling influencer promoting Flanders
On behalf of VISITFLANDERs, we invited Swedish cyclist Jessica Clarén to promote Flanders as a cycling destination and to take on the region’s most intense cycling challenge: The Flandrien Challenge. Jessica is an avid cyclist who both shares cycling inspiration on her own Instagram as well as being the founder of the cycling club and …
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Travel
Swedish TikTok creator experienced advent in Croatia
On behalf of Croatia National Tourism Board (CNTB), we assisted in scouting, negotiating content, briefing, coordinating flights, and reporting for an Advent themed influencer group trip to Zagreb. We invited Nikola Zivkovic (@foodandcoffeegbg), a Swedish TikToker based in Gothenburg. Nikola is a foodie and his content focuses on gastronomy, visiting restaurants and making reviews …
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Travel
Influencer Campaign Promoting City Break Trips to the Island of Ireland
About the case To promote the island of Ireland’s two capital Belfast and Dublin to Nordic travelers, we coordinated an influencer campaign on behalf of our client Tourism Ireland. The campaign showcased the two cities as obvious destinations for a city break getaway with a lot to offer in terms of culture, gastronomy, museums, pub …
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Travel
Cross media campaign for JNTO
Related have coordinated a Nordic cross media marketing campaign for Japan National Tourism Organization with digital advertising, native advertising and social media ads. On behalf of Japan National Tourism Organization, Related was appointed to coordinate a cross media campaign consisting of different elements, including: Digital guidebooks with tips on what to do and see …
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Travel
Broadcast campaign with The Northman for Tourism Ireland
Together with leading cinemas in Sweden, Norway and Denmark, we did a campaign around the premiere of The Northman, a Viking movie filmed in Ireland – with impressive results. In April 2022, the epic viking drama The Northman had its world premiere. A great part of the movie has been shot in Ireland and …
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Travel
PR launch of the new Celebrity Beyond
We assisted Celebrity Cruises with PR around the launch of their new state of the art cruise ship, Celebrity Beyond, including media and influencer visits ahead of the official maiden voyage. The media and influencers got the chance to experience the ship first-hand, on a unique sailing along the English coast. Celebrity Beyond is the …
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