CASES
Projects we're proud of
Our clients trust us to create great results. And we don’t want to just meet our clients’ expectations; we strive to exceed them!
Here’s some of our best work.
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Travel
Sailing event for Fort Myers in Stockholm
Blue skies, a lot of sunshine and a calm breeze sat the scenery for an evening as relaxing as the beaches of Fort Myers in Southwest Florida, as Related invited travel trade and media to an event in Stockholm this May. The event was initiated with the aim to update the Swedish travel media …
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Travel
Turning large amounts of data into tangible insights
Are you familiar with our concept, “Build it, Dream it, Win it”? This unique campaign concept clearly and effectively shows participants what they can experience at a specific destination – and then allows them to design their own dream vacation based on that. It drives awareness, brand memory and conversion! The concept has been tested …
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Travel
How we use tangible insights to make a difference for our clients
As trusted advisors, we are committed to helping our travel clients achieve their goals and optimize their performance. To do this, we need to understand the needs, preferences, and behaviours of their target audiences: Nordic travellers. That is why we conduct regular studies of Nordic travellers, covering various aspects of their travel experiences, such as …
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Travel
Brand partnership with SPORT24
On behalf of Tourism Ireland, we coordinated a brand partnership with SPORT24, the biggest sports retailer in Denmark. The partnership focused on the many great outdoor experiences and active holiday opportunities available in Ireland and centered on a give away of a trip for two, consisting of flights, accommodation and a guided hiking trip to …
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Travel
Collaborative Influencer Campaign: Geneva Tourism and Norwegian Airlines Showcase Geneva as the Ultimate Autumn and Winter Getaway
We coordinated a campaign where Geneva Tourism and Norwegian Airlines teamed up with two influencers to unveil the allure of Geneva as the ultimate Autumn and Winter city break destination. Through a captivating influencer- and advertising campaign, travelers are guided into a world of cultural and culinary delights, all just a short flight away. …
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Travel
Influencer Island hopping – promoting Croatia’s shoulder season
As representatives for the Croatian National Tourism Board, we invited two Swedish influencer on a sailing trip to Croatia. The primary objectives were to showcase Croatia’s nautical offering and promoting shoulder season as the ideal time to travel. Related identified two Tier 1 Swedish influencers, who together with a Pan-European group, spent a week Island …
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Travel
Webinar for 130 Portuguese stakeholders
We organized a webinar with Visit Portugal for their Portuguese stakeholders, about Nordic travelers and their perception of Portugal as destination. To update Portuguese regional tourism boards and tourism stakeholders (hotels, DMC’s, etc.) on Nordic travelers’ preferences and perception of Portugal, we organized a webinar together with Visit Portugal’s Nordic office. An impressive number of …
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Travel
Creation of groundbreaking tourism analytics platform
Insights is everything when you work in the ever-changing field of tourism; at least if you want to do a brilliant job in equipping your clients to understand the Nordic travelers and making informed business decisions. Back in 2013 we severely lacked a tool that could help us answer significant questions like “What is the …
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Travel
Coop marketing campaign with 6 trade partners to promote Japan in the Nordics
Together with 6 trade partners, we did marketing campaigns to promote Japan as a travel destination. Together with 6 trade partners, we did marketing campaigns to raise awareness of and increase sales to Japan from the Nordics. The campaign shine light on environmental, sustainable, and inspirational tourism through highlighting cultural and community-based destinations, products …
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Lifestyle
Travel
Culinary Campaign: Four Nordic foodies create cookbook inspired by the food scene in Dubai
To put focus on the culinary side of Dubai, we created and executed a major campaign with Dubai Department of Economy and Tourism. The campaign focused on a cookbook inspired by Dubai’s diverse food scene created specific for the campaign by a series of food influencers. The campaign was two folded: first, we invited …
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