CASES
Projects we're proud of
Our clients trust us to create great results. And we don’t want to just meet our clients’ expectations; we strive to exceed them!
Here’s some of our best work.
Travel
How we use tangible insights to make a difference for our clients
As trusted advisors, we are committed to helping our travel clients achieve their goals and optimize their performance. To do this, we need to understand the needs, preferences, and behaviours of their target audiences: Nordic travellers. That is why we conduct regular studies of Nordic travellers, covering various aspects of their travel experiences, such as …
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Related
Travel
Brand partnership with SPORT24
On behalf of Tourism Ireland, we coordinated a brand partnership with SPORT24, the biggest sports retailer in Denmark. The partnership focused on the many great outdoor experiences and active holiday opportunities available in Ireland and centered on a give away of a trip for two, consisting of flights, accommodation and a guided hiking trip to …
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Related
Travel
Collaborative Influencer Campaign: Geneva Tourism and Norwegian Airlines Showcase Geneva as the Ultimate Autumn and Winter Getaway
We coordinated a campaign where Geneva Tourism and Norwegian Airlines teamed up with two influencers to unveil the allure of Geneva as the ultimate Autumn and Winter city break destination. Through a captivating influencer- and advertising campaign, travelers are guided into a world of cultural and culinary delights, all just a short flight away. …
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Related
Travel
Influencer Island hopping – promoting Croatia’s shoulder season
As representatives for the Croatian National Tourism Board, we invited two Swedish influencer on a sailing trip to Croatia. The primary objectives were to showcase Croatia’s nautical offering and promoting shoulder season as the ideal time to travel. Related identified two Tier 1 Swedish influencers, who together with a Pan-European group, spent a week Island …
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Travel
Webinar for 130 Portuguese stakeholders
We organized a webinar with Visit Portugal for their Portuguese stakeholders, about Nordic travelers and their perception of Portugal as destination. To update Portuguese regional tourism boards and tourism stakeholders (hotels, DMC’s, etc.) on Nordic travelers’ preferences and perception of Portugal, we organized a webinar together with Visit Portugal’s Nordic office. An impressive number of …
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Travel
Creation of groundbreaking tourism analytics platform
Insights is everything when you work in the ever-changing field of tourism; at least if you want to do a brilliant job in equipping your clients to understand the Nordic travelers and making informed business decisions. Back in 2013 we severely lacked a tool that could help us answer significant questions like “What is the …
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Travel
Coop marketing campaign with 6 trade partners to promote Japan in the Nordics
Together with 6 trade partners, we did marketing campaigns to promote Japan as a travel destination. Together with 6 trade partners, we did marketing campaigns to raise awareness of and increase sales to Japan from the Nordics. The campaign shine light on environmental, sustainable, and inspirational tourism through highlighting cultural and community-based destinations, products …
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Lifestyle
Travel
Culinary Campaign: Four Nordic foodies create cookbook inspired by the food scene in Dubai
To put focus on the culinary side of Dubai, we created and executed a major campaign with Dubai Department of Economy and Tourism. The campaign focused on a cookbook inspired by Dubai’s diverse food scene created specific for the campaign by a series of food influencers. The campaign was two folded: first, we invited …
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Travel
Workshop for Indian region Kerala in Stockholm
About the case With the aim to create a platform where suppliers from the Indian region of Kerala could meet and engage with the Swedish travel trade, Related was tasked with the organization of a workshop. After having been briefed on the needs and wishes of the client, our dedicated trade team presented an event …
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Lifestyle
Travel
Creative Travel Kit: Creating Synergy Effects Between Travel and Lifestyle Clients
At Related, we continuously work to make use of the synergy effects that present themselves between our lifestyle and travel clients. One example is when we connect influencers, who travel on behalf of our destination clients, with travel-related products from our tech clients. Headphones are a must on long, boring plane rides – either …
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Blog
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