CASES
Projects we're proud of
Our clients trust us to create great results. And we don’t want to just meet our clients’ expectations; we strive to exceed them!
Here’s some of our best work.
Lifestyle
Travel
Creative Travel Kit: Creating Synergy Effects Between Travel and Lifestyle Clients
At Related, we continuously work to make use of the synergy effects that present themselves between our lifestyle and travel clients. One example is when we connect influencers, who travel on behalf of our destination clients, with travel-related products from our tech clients. Headphones are a must on long, boring plane rides – either …
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Lifestyle
Influencer Campaign: Teaching Norwegians the Concept Cucina Povera
With the current increasing cost of living, and especially food prices, our client Mutti wanted to inspire consumers to become more creative with their leftovers and create budget friendly – yet still tasty – dishes. We created an influencer campaign in Norway, inspired by the Italian concept Cucina Povera – which translates to ‘poor …
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Lifestyle
Travel
Michelin chef book launch to celebrate Irish food culture
In the week of St. Patrick’s Day, two of our clients – one food client and one travel client – joined forces across Related’s lifestyle and travel categories to celebrate the rich and versatile Irish cuisine. Tourism Ireland (the official Irish tourism board) and Bord Bia (Irish Food Board) did so with an event hosted …
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Travel
Cycling influencer promoting Flanders
On behalf of VISITFLANDERs, we invited Swedish cyclist Jessica Clarén to promote Flanders as a cycling destination and to take on the region’s most intense cycling challenge: The Flandrien Challenge. Jessica is an avid cyclist who both shares cycling inspiration on her own Instagram as well as being the founder of the cycling club and …
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Travel
Swedish TikTok creator experienced advent in Croatia
On behalf of Croatia National Tourism Board (CNTB), we assisted in scouting, negotiating content, briefing, coordinating flights, and reporting for an Advent themed influencer group trip to Zagreb. We invited Nikola Zivkovic (@foodandcoffeegbg), a Swedish TikToker based in Gothenburg. Nikola is a foodie and his content focuses on gastronomy, visiting restaurants and making reviews …
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Lifestyle
Mutti Bullet Journal: Branding Campaign Using Creative Habit Tracker
In late 2022 our client Mutti launched a new sustainable certification, Zero Residue of Pesticides (ZRP), for their popular Passata tomato product in Sweden. An integral part of Mutti’s brand vision is to constantly grow and improve, and the ZRP marking is a direct result of this. But Mutti wanted to extend the theme and …
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Travel
Influencer Campaign Promoting City Break Trips to the Island of Ireland
About the case To promote the island of Ireland’s two capital Belfast and Dublin to Nordic travelers, we coordinated an influencer campaign on behalf of our client Tourism Ireland. The campaign showcased the two cities as obvious destinations for a city break getaway with a lot to offer in terms of culture, gastronomy, museums, pub …
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Lifestyle
Unique artwork and creative content production for Logitech for Creators
Logitech’s sub-brand Logitech for Creators (LFC) is all about creativity and helping creators share their passion. We initiated a collaboration with two Nordic artists to showcase how LFC’s products can help creative content creators showcase their talent to their audiences. The collaborations included both content for the creators’ own platforms, content for LFC’s global Instagram …
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Lifestyle
Mutti: Outdoor Cooking Campaign and Event
Norwegian outdoor cooking campaign: Influencer hiking event & recipe collab Italian tomato producer Mutti Pomodoro has a strong love for nature and the environment where their tomatoes are grown – a love they share with many Norwegians. By connecting Mutti to topics that are relevant and dear to Norwegian hearts and minds – …
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Travel
Cross media campaign for JNTO
Related have coordinated a Nordic cross media marketing campaign for Japan National Tourism Organization with digital advertising, native advertising and social media ads. On behalf of Japan National Tourism Organization, Related was appointed to coordinate a cross media campaign consisting of different elements, including: Digital guidebooks with tips on what to do and see …
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