CASES
Projects we're proud of
Our clients trust us to create great results. And we don’t want to just meet our clients’ expectations; we strive to exceed them!
Here’s some of our best work.
Travel
The travel and tourism industry is reaching pre-pandemic levels
As we have reported several times over recent months, we have seen consumer confidence return, and Nordic travellers continue to show a great willingness to travel. This aligns with reports from UNWTO and ETC, indicating that the travel and tourism industry is set for a strong recovery in 2024. We maintain a strong dialogue with …
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Travel
Discover America Movie Night in Helsinki
When the Finnish Discover America chapter invited us, in our role as Nordic representatives for The Great American West, to participate in their upcoming travel trade event, we eagerly accepted. The event aimed to bring travel agents together for a screening of the Brand USA-produced movie “National Parks Adventures.” Our role was to serve as …
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Travel
Pan-Nordic partnership brings travel agents on the horseback
In our role as Nordic representatives for the five-state coalition The Great American West, we take great pride in cultivating and maintaining relationships with the Nordic travel industry. As a result of that, we partnered with Icelandair and bedbank Webbeds to invite Nordic travel agents on a fam trip with focus on the great outdoors …
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Travel
Sailing event for Fort Myers in Stockholm
Blue skies, a lot of sunshine and a calm breeze sat the scenery for an evening as relaxing as the beaches of Fort Myers in Southwest Florida, as Related invited travel trade and media to an event in Stockholm this May. The event was initiated with the aim to update the Swedish travel media …
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Travel
Turning large amounts of data into tangible insights
Are you familiar with our concept, “Build it, Dream it, Win it”? This unique campaign concept clearly and effectively shows participants what they can experience at a specific destination – and then allows them to design their own dream vacation based on that. It drives awareness, brand memory and conversion! The concept has been tested …
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Travel
How we use tangible insights to make a difference for our clients
As trusted advisors, we are committed to helping our travel clients achieve their goals and optimize their performance. To do this, we need to understand the needs, preferences, and behaviours of their target audiences: Nordic travellers. That is why we conduct regular studies of Nordic travellers, covering various aspects of their travel experiences, such as …
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Lifestyle
Making Mondays Better: Launching the Official Tomato Monday in Finland and Sweden
To many people, Mondays equals a stressful and busy start to the week. To shift away from the Monday blues sentiment and instead infuse warmth and simplicity into the weekly routine, we helped our client Mutti strengthen their Tomato Monday concept – an easy, stress free, and cozy start to the week in Nordic homes: …
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Lifestyle
South African Wine Mission in Denmark
In December 2023, Related helped Wesgro, the official tourism, trade, and investment promotion agency for the Western Cape, facilitate a trade mission in Denmark for fifteen South African wine delegates. South African wine only accounted for 8% of Danish wine imports by volume in 2022, and the wines from the Western Cape had not been …
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Lifestyle
Consumer concept - Tomato Soup Mastership
Mutti Tomato Soup Mastership. Celebrating Scandinavian homecooks.
To celebrate Scandinavian homecooks and one of the absolute soup favorites in the Nordics; tomato soup, we helped our client Mutti organize a nationwide competition in Denmark, Norway and Sweden: The Mutti Tomato Soup Mastership! Norwegians, Swedes and Danes are huge fans of tomato soup, and preferably a homemade version. In the colder months, many families …
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Recap of the Travel News Market in Stockholm
November 9th, one of the most anticipated travel events of the year – Travel News Market – took place in Stockholm. The fair brought together travel trade agents, industry experts, and destinations, DMCs and hotels from across the globe to discuss business opportunities. Representing a diverse array of clients, we held meetings with the participating …
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