With the holiday season coming up, we have been looking back at 2022 in Related.

After a few challenging years, 2022 has been a great year in many ways. The travel industry finally reached the “new normal” we’d been talking about the past years, and the Nordic travelers are again able – and very eager – to fully explore the many beautiful corners of our world. And despite a lot of uncertainty, inflation and increasing living costs, surveys and economic analyses shows that Nordic consumers still aim to prioritize travels in their household budget for the year to come. We don’t compromise our wanderlust!

The past year has also brought a lot of development in Related internally. As you might have noticed, we got a new logo and a new website. This was launched as part of a general brush-up also involving a new strategy focusing even heavier on insights and innovation (which we know is the key to create impact). We also expanded our team with new skilled colleagues and moved to a new and bigger office in Stockholm. All while continuously handling inspiring projects and securing great results for our amazing clients.

Like we’ve done the past years, we’re again allocating our Christmas gift budget to a good cause instead of shipping chocolate and cookies to our clients around the world. This year, we are donating to Coalition for Rainforest Nations, a non-profit organization saving rainforest areas around the world and thereby reduce emissions at a multi-gigaton level.

If you’d been dreaming about a sweet treat from the Nordics, we can strongly recommend baking the traditional Swedish “pepparkakor” or the Danish “vaniljekranse” – find recipes via the links (and please let us know if you try them out!).

Our offices will be closed Dec 26, but some of us will be in the office between Christmas and New Years’, so don’t hesitate to reach out if you need our assistance with anything.

Merry Christmas and Happy New Year!