In June, Hanna found her way back to her golfing roots, when she – at the invitation of Turkish Airlines – attended the Turkish Airlines World Golf Cup at the prestigious Bro Hof Slott GC just outside Stockholm. The tournament was part of a global series, held annually by Turkish Airlines – where the winner of each tournament is invited to the global final in Türkiye later in the year.
At the tournament, Hanna represented the golf resorts of Constance Hotels & Resorts – home to two stunning courses in Mauritius and the only 18-hole golf course in Seychelles.
Constance’s deep connection to premium golf experiences made the brand a natural fit for the tournament — and an ideal hole sponsor. On-site at Hole 16, we created a welcoming space with refreshments, engaging conversations, and a chance to win a 3-night golf getaway to the award-winning Constance Belle Mare Plage in Mauritius.
The activation included a quick quiz that all players were invited to participate in. The prize? A luxury stay with complimentary golf — a compelling incentive that generated excitement and visibility for the brand.
Both Constance Hotels & Resorts, as well as Hanna, were in good company throughout the day: Turkish Airlines had done a fantastic job coordinating activations of selected partners, such as Swedavia’s Premium services and BMW, and the starting list included a number of skilled golf players as well as some famous names and faces.
While we didn’t leave with a trophy, the real win was in the connections: throughout the day, we engaged with travel industry professionals, golf enthusiasts, and potential clients — planting the seeds for future collaborations and bookings.
It was a strong example of how brand presence, personal engagement, and the right setting can come together to build lasting impressions.
