CEO & Account Director (Partner)
Phone: +45 22 31 59 30
Henrik Koch is Related’s CEO – and has filled that position for the past 13 years. On top of that, he is a senior adviser to our international clients. He is the creative mind behind most of our campaigns, and he makes sure that our clients are kept on their toes with a constant flow of new ideas and inventive ways to brand their product or destination. He is based in Aarhus but travels a lot to meet with clients all over the world.
Henrik has great knowledge of the tourism industry, both internationally and in our home markets: Sweden, Denmark, Norway, and Finland. He keeps track of the rapid changes and is the key driving force behind our yearly survey on travel trends and destination images in the Nordic countries.
Henrik is responsible for the overall development of our tourism accounts and has worked with clients such as Las Vegas, Miami, Fort Myers, Dubai, Kenya, Singapore, the Philippines, Gambia, and many others.
Coming from a position as director in a marketing agency, Henrik took over the management of Related in 2006. In the past, he has worked as media director at one of the biggest magazines/online outlets in Denmark.