Cases

To create awareness about Sound Blaster Play! 4, we teamed up with content creator Simon Lussetti.

Hong Kong IoT startup Ambi Labs wanted to introduce their brand and their new smart home AC and heat pump controller Ambi Climate Mini to the Nordic market. We helped them create a go-to-market strategy tailored to the Nordic lifestyle.

Through PR activities, Related positions MOBOTIX amongst security decision makers across the B2B sectors that MOBOTIX operates in.

Blue Microphones consumer events aiming to create awareness, inspire coming creators and drive sales via local websites.

To share the good of the holidays, we created a personalized Christmas greeting to members of our Blue Crew team on behalf of our client Blue Microphones.

On behalf of Bord Bia, the Irish food board, we teamed up with Danish celebrity chef Claus Holm to create a BBQ grill campaign across the Swedish and Danish markets in the summer of 2022.

Related communicated the messages of Cooler Master’s products to Nordic tier 1 media within tech, hardware, and gaming.

In a partnership with the popular Danish podcaster Stephanie Fisker, Blue Microphones is receiving endorsement and a stamp of approval from a trusted source.

We helped the brand create more awareness about their sustainable efforts by launching their virtual art exhibition consisting of art made from upcycled Mutti packaging.

We helped our client Logitech launch their exciting b2b competition Logitech Start-Up Partner 2022. We teamed up with investor and former professional football referee Jonas Eriksson, who not only was a jury member, but also the face of the campaign.

Related handles all PR activities for Creative in the Nordics – from press releases, review coordination and trade show presence to social media campaigns.

Italian tomato producer Mutti wanted to create awareness of food waste – and how canned tomatoes might be part of the solution. Therefore, we assisted Mutti in a three-part campaign.

Through an extensive PR campaign, Related was in charge of introducing Blue Microphones to the Nordic market.

Every fall, Related hosts the only joint large-scale B2C press event in the Nordics, TechBrief, where consumer tech brands meet with Nordic tier 1 editors.

Related was in charge of an extensive Nordic launch campaign – including everything from strategic campaign idea and concept and planning to implementation and evaluation – for TP-Link’s first mesh Wi-Fi solution.

As the Danish PR agency for Doro, Related developed a successful Facebook community for Doro’s key audience; seniors.

To give selected tier 1 editors exclusive insight into new NETGEAR products, Related arranged a Scandinavian press roadshow.

Related oversaw both B2B and B2C PR for BenQ in Denmark and Finland.

As the Pan-Nordic PR agency for Razer, Related ensured the gaming brand extensive media exposure and strong community presence in the Nordics.