CREATIVE COLLABORATION GIVES TECH GADGET MAGIC TWIST
To create awareness about Sound Blaster Play! 4, we teamed up with content creator Simon Lussetti.
PLACING SMART HOME HEATING IN A NORDIC CONTEXT
Hong Kong IoT startup Ambi Labs wanted to introduce their brand and their new smart home AC and heat pump controller Ambi Climate Mini to the Nordic market. We helped them create a go-to-market strategy tailored to the Nordic lifestyle.
B2B PR through case stories
Through PR activities, Related positions MOBOTIX amongst security decision makers across the B2B sectors that MOBOTIX operates in.
Live-shopping events with Nordic YouTube stars
Blue Microphones consumer events aiming to create awareness, inspire coming creators and drive sales via local websites.
Christmas greetings to Blue Microphones influencer team
To share the good of the holidays, we created a personalized Christmas greeting to members of our Blue Crew team on behalf of our client Blue Microphones.
INSPIRATIONAL SUMMER GRILL CAMPAIGN – IRISH BEEF AND LAMB
On behalf of Bord Bia, the Irish food board, we teamed up with Danish celebrity chef Claus Holm to create a BBQ grill campaign across the Swedish and Danish markets in the summer of 2022.
Pan-Nordic PR agency for Cooler Master
Related communicated the messages of Cooler Master’s products to Nordic tier 1 media within tech, hardware, and gaming.
POPULAR DANISH PODCASTER POWERED BY BLUE
In a partnership with the popular Danish podcaster Stephanie Fisker, Blue Microphones is receiving endorsement and a stamp of approval from a trusted source.
ART EXHIBITION LAUNCH CREATED AWARENESS OF MUTTI’S SUSTAINABLE EFFORTS
We helped the brand create more awareness about their sustainable efforts by launching their virtual art exhibition consisting of art made from upcycled Mutti packaging.
Branding campaign: Swedish entrepreneur competition
We helped our client Logitech launch their exciting b2b competition Logitech Start-Up Partner 2022. We teamed up with investor and former professional football referee Jonas Eriksson, who not only was a jury member, but also the face of the campaign.
New and traditional PR for Creative
Related handles all PR activities for Creative in the Nordics – from press releases, review coordination and trade show presence to social media campaigns.
Mutti Tomato Challenge – Three Part Campaign to Reduce Food Waste
Italian tomato producer Mutti wanted to create awareness of food waste – and how canned tomatoes might be part of the solution. Therefore, we assisted Mutti in a three-part campaign.
Nordic PR launch of Blue Microphones
Through an extensive PR campaign, Related was in charge of introducing Blue Microphones to the Nordic market.
Related hosts the biggest B2B tech press event in the Nordics
Every fall, Related hosts the only joint large-scale B2C press event in the Nordics, TechBrief, where consumer tech brands meet with Nordic tier 1 editors.
Strategic launch campaign for TP-Link
Related was in charge of an extensive Nordic launch campaign – including everything from strategic campaign idea and concept and planning to implementation and evaluation – for TP-Link’s first mesh Wi-Fi solution.
Facebook community for seniors
As the Danish PR agency for Doro, Related developed a successful Facebook community for Doro’s key audience; seniors.
10 press meetings in 3 days
To give selected tier 1 editors exclusive insight into new NETGEAR products, Related arranged a Scandinavian press roadshow.
Extensive press coverage for Razer in the Nordics
As the Pan-Nordic PR agency for Razer, Related ensured the gaming brand extensive media exposure and strong community presence in the Nordics.